An intelligence agency for your market
Know the moves that matter — before they move against you.
Vying is an autonomous intelligence agency for your market. It reads the sources your team has no time for — competitors, forums, reviews, regulators, in any language — surfaces the signal that matters, and briefs you each week on what changed and why it matters for you. Every claim linked to its source and independently audited. The market awareness of a Fortune-500 research desk, for any company, in any industry.
SETUP IN 3 MINUTES ▌ NO CREDIT CARD
TL;DR — what matters this week
COMPETITOR — The category leader bundled the feature you were about to ship into their suite.
SENTIMENT — A churn thread hit 40k views — buyers comparing you to a rival, in their words.
PRICING — A competitor cut prices 20%. The benchmark just reset — here's what it means.
OPPORTUNITY — Reviewers keep asking for one thing. Nobody ships it well — an opening sitting unclaimed.
The vision
Seeing your market clearly should be a utility — not a privilege of the Fortune 500.
Every week, your market throws off thousands of signals — a competitor’s quiet pricing change, a churn thread catching fire in a forum you’ve never heard of, a regulator opening a consultation, a review trend starting to turn. The companies that win are the ones that simply see them first.
Until now, that awareness took a research team, a stack of subscriptions, or a six-figure consulting retainer — and even then, most of the signal stayed buried in sources no one had time to read.
Vying changes the economics of knowing. It does the reading, finds what matters, checks every claim against its source, and turns it into a brief you can trust — every week, on autopilot. The market awareness that used to take a research desk, for any company, in any industry.
01//
Finds the signal you'd miss
Across competitors, adjacent players, forums, regulators and review sites — in any language — it surfaces the non-obvious developments, often weeks before they're news. The edge lives in the sources nobody checks.
02//
Judgment, not a to-do list
Every item carries the “so what” — what a move signals or changes for your position. We analyse and illuminate; you know your business better than we do, so you decide what to do with it.
03//
Every claim, sourced and audited
Each claim is linked to its source and independently checked against it. Anything we can't stand behind is dropped — never a confident guess. Intelligence you can actually trust.
04//
Compounds every week
It tracks trajectories over time and remembers what it flagged — so the picture sharpens the longer it watches. An institution of record for your market, not a one-off search.
The edge no longer belongs to whoever can afford the biggest research team. It belongs to whoever sees the whole board first. Vying puts that within reach of everyone.
Protocol // how it works
From cold start to first brief in one sitting.
01//
Describe your battlefield
Company, market, what you sell. That's it. Add competitor names if you have them — Vying will find the rest.
02//
We build your watch file
The setup agent researches your market and proposes the full configuration: competitors grouped honestly, the sources where your buyers actually talk — review platforms, forums, analysts, app stores — and the queries to run. You review and approve it.
03//
The brief finds you — and you can dig in
Every week the analyst agent re-runs the research: news sweep, customer-signal deep-dive, pricing spot-checks. The brief lands in your inbox — and the dashboard becomes an asset you can interrogate, asking your market questions answered from your own tracked intelligence. The 'so what' on every line.
Why not just ask your own AI?
A one-shot prompt is table stakes.
Anyone can prompt an agent for a one-shot answer — from the obvious sources, unverified, forgotten by next week. The real intelligence lives where your buyers actually talk, and that's different for every market: the G2 category page, the subreddit where users vent, the analyst whose quadrant moves deals, the regulator's consultation, the local-language complaint site. Vying knows which sources matter for your market, checks them every week, and audits every claim — a record that compounds, not a query that resets.
Deliverable // the weekly brief
Every line answers one question: “so what does this mean for us?”
01//
TL;DR
The 3–5 things that actually matter this week. Each one phrased as fact plus implication — never a news dump.
02//
Competitor moves
Launches, pricing changes, funding, hires. Every item carries the angle — threat, opportunity or noise, and why it matters for your position.
03//
Customer signal
How the market reads each rival — analyst standing, win/loss, and the pain points and churn signals customers voice. Review scores where your market has them; the deeper signal where it doesn't.
04//
Market & regulatory
Regulation, infrastructure shifts, funding and M&A in your space. Context that changes your roadmap, not headlines.
05//
Pricing & product
Spot-checks on competitor pricing pages and comparison sites. When the benchmark resets, you hear it first.
06//
Watch list
Weak signals worth keeping an eye on — so next week's surprises are this week's footnotes.
Intercepted this week: competitor cut prices 20% overnight · churn thread reached 40k readers · rival shipped your roadmap feature (HOVER TO DECLASSIFY)
Engagement terms // pricing
Cheaper than one analyst-hour a month.
OPERATOR
€99/mo
For one market
- ▸ 1 tracker, weekly cadence
- ▸ Email + interrogable dashboard
- ▸ Source-audited briefs
- ▸ Trajectory — how rivals move over time
- ▸ Editable watch file
COMMAND
€349/mo
For the whole battlefield
- ▸ 5 trackers
- ▸ Weekly + on-demand briefs
- ▸ Ask your market — interrogate your intel
- ▸ Multiple recipients
- ▸ Priority research depth
MVP NOTE: ALL PLANS CURRENTLY FREE WHILE IN PRIVATE BETA.
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